One item from The Vault Shelf, free.
The shelf holds stickers. It is a small shelf. It is a real shelf, and the code takes one item off it entirely.
See The Vault ShelfBring a friend to the castle
The castle does not pay out on signups
The castle’s rewards club
You get a personal code. You hand it to a friend and they get 10% off one order — the same 10% the front door offers anyone, so your friendship is not being resold as a discount funnel. When their order is placed and paid, you have collected a key, and the chart below is in effect.
Cut my keyLike the one on the wall by the registers. Three rows, no tiers beyond them, and every number on it is one the castle actually pays.
The shelf holds stickers. It is a small shelf. It is a real shelf, and the code takes one item off it entirely.
See The Vault ShelfA personal code, spendable on one order. Cash-adjacent. The castle does not do cash.
Cut My KeyA personal code for $79.99 off one order, good for 90 days — the price of a hoodie, spent how you like — and the title “Keys to the Castle.” The title is a real title. Chet will acknowledge it.
Cut My KeyThere is no counter on this page, no leaderboard, and no number of members. The castle refuses to rank its guests, and it will not print a figure it cannot stand behind. You are visitor № EVERYONE.
An email the castle can reach. Your code is cut immediately and shown right here — no waiting, no approval, no interview.
Asking again returns the same key. The desk is idempotent, which is a word the castle enjoys saying to people who have lost a piece of paper.
What the key is worth to the person you give it to: 10% off one order, one per person, never expires.
The Vault Shelf, as it stands today. One key takes one of these off the shelf entirely.
Free with 1 key Normally $4.99
Free with 1 key Normally $4.99
Free with 1 key Normally $4.99
Free with 1 key Normally $4.99
Free with 1 key Normally $4.99
Free with 1 key Normally $4.99
Free with 1 key Normally $4.99
Free with 1 key Normally $4.99
“I have been made the face of a referral programme. I want it on the record that I did not design it, was not consulted on it, and learned the word ‘advocate’ from a printout.”
“My understanding is this. You give a code to a friend. Your friend saves ten per cent. Later, if they actually buy the thing, a key appears next to your name in a ledger I am not allowed to look at. Nobody is paid for making a friend sign up, which I am told is the ethical part and which I am also told is why the numbers on that chart are so small.”
“The costume is a giraffe. Stores like this are supposed to have a tall, friendly animal standing near the door. The neck is structural and does not bend, so I cannot look down at a child, only slightly past them. I stand by the reward chart and I point at it. Management reports that the pointing is working.”
Keys to the Castle is a referral program. Your friend gets 10% off one order; you collect a key each time a friend’s paid order carries your code. 1 key: a free item from The Vault Shelf. 3 keys: $15 off. 5 keys: $79.99 off — a hoodie, on the house — and the title. No points, no tiers beyond these, nothing expires into dust. Questions go to the complaints department, which is also the questions department.